She aims to have a balanced diet but she doesn’t know that some of her favorite foods—including healthy items —are damaging her enamel. So we made a social campaign to show her Pronamel allows her to enjoy her favorite foods without worrying about acidity because her teeth are protected.
(If the videos don’t load, please refresh your page)
Agency: Weber Shandwick | CD: Sarah Thomas | Copywriter: David Lenin | Art Director: Myriam Manzanera