Senior Art Director

Pronamel EnamelBOT

Pronamel EnamelBOT

Some of your favorite foods might be quietly destroying your enamel, and most people have no idea. We built a Twitter Bot that called out the acidity levels in the foods millennials interact with most 🍋🍷🍕, sparking conversations that turned everyday scrollers into Pronamel believers.

Agency: Weber Shandwick | CDs: Isak Landaboure & Sanna Lengholm | CW: David Lenin | AD: Myriam Manzanera

Awards: